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Market run
A market run or run on the market occurs when consumers increase purchasing of a particular product because they fear a shortage. As a market run progresses, it generates its own momentum: as more people demand the item, the supply line becomes unable to keep up. This causes a local shortage, which in turn encourages further hoarding. Examples include a run on the gasoline market following hurricane Katrina in 2005, an ammunition shortage following President Obama's election in 2008,〔http://timesonline.typepad.com/uselections/2008/11/gun-sales-soar.html〕 and the legendary run on toilet paper following a Johnny Carson joke on ''The Tonight Show'' in 1973. ==See also== Bank run
抄文引用元・出典: フリー百科事典『 ウィキペディア(Wikipedia)』 ■ウィキペディアで「Market run」の詳細全文を読む
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